auto industry

How to Protect Your Business Against Fraud

Buying a car can be an intricate process. Traditionally, you go to the dealership, find a car you like, then finance it and drive it home. Nowadays, the internet has complicated things a bit for the auto industry. While half of all car buyers still do everything in person, it is estimated that 43% complete at least some of the car buying process online. In fact, the remaining 7% of vehicle buyers purchase it entirely online.

Just as the ways to purchase a car have changed, the ways to finance have also changed. On the whole, people are financing with the dealer directly far more, over 19% more than last year. On the other hand, both credit unions and other financing methods fell by over 11% each. Regardless of the financing type, there is a risk of fraud in any financing or leasing agreement. 

Synthetic identities (Syn IDs) have increased 59% annually since 2020. Similarly, Syn ID fraud has risen by a whopping 98%, meaning $7.9 billion in losses for dealerships. Fortunately, companies like Equifax can easily prevent fraud with your dealership. These companies offer Know Your Customer (KYC) technology that presents real-time insights during the car-buying process. To make sure your dealership is protecting against Syn ID’s and other forms of fraud, taking advantage of Equifax is the way to go.

Auto Insights for 2025. State of the Auto Industry

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